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Spotlight Podcast - Episode 8 - Capturing Leads With Google

by Linas Kilius | May 25, 2016

In our eighth episode of the Spotlight Podcast, Eryn and Linas examine the importance of strategically using Google to grow your business as a real estate agent. We discuss how to effectively use pay-per-click advertising to maximize your leads conversion, how to optimize your online efforts to get your web pages performing better in organic Google search, and we shed a light on the under-utilized, yet very powerful Google remarketing advertising that is becoming more increasingly popular on the...

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Spotlight Podcast - Episode 7 - Staying Scrupulous With Sue

by Linas Kilius | May 18, 2016

In our seventh episode, we are joined by special guest Sue Heddle, sales representative with CENTURY 21 Miller in Oakville, Ontario. We start the show by discussing the common pitfalls regarding negotiating a lease, specifically how the ‘Offer to Lease’ agreement may or may not be as binding as you would expect.

In the bullish real estate markets in Toronto and Vancouver, home buyers are continuously pressured to present offers without any conditions in order to secure the purchase of the home....

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Spotlight Podcast - Episode 6 - Trouble Brewing?

by Linas Kilius | May 13, 2016

In our most recent episode, we invite our special guest Bryn Jones of Centum Mortgage Professionals to discuss with us a recent article published by Maclean's magazine that investigates the impact of foreign investment on the Canadian real estate marketplace.

Is the mass influx of foreign investment responsible for the rapid home price increases we're seeing in Toronto and Vancouver? Are we on the verge of an inevitable major market correction? Is foreign investment in Canadian real estate propping...

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Spotlight Podcast - Episode 5 - Where to start?

by Linas Kilius | May 4, 2016

In the main segment our fifth episode we talk about getting started in the real estate industry. Setting up your sphere of influence, effective prospecting, and using CENTURY 21 Canada's Client Connect system to effectively cultivate your client base.

We also discuss the recent ruling by the competition bureau regarding TREB's restricted MLS policies and CENTURY 21 Canada's Future Leaders Network.

Our app of the week is one that is integral for the productivity of the modern agent. "Dropbox"...

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Spotlight Podcast - Episode 4 - DANGER ahead

by Linas Kilius | April 28, 2016

In our fourth episode we discuss the recently released CREA DANGER report, which highlights the potential threats to the real estate industry's salespeople, brokers, boards, associations and MLS systems.

APP OF THE WEEK

Our app of the week is "Open Home Pro" (openhomepro.com). A fantastic CRM tablet app for open houses. Check out their app for iOS and Android.

This podcast was brought to you by the Spotlight™ marketing program....

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